CS-C Co., Ltd. (Head Office: Minato-ku, Tokyo; President & CEO: Takeshi Suginohara; “CS-C”), operator of the inbound dining and food-experience reservation service JAPAN FOOD GUIDE (“JFG”), has partnered with matsuri technologies Inc. (Head Office: Shinjuku-ku, Tokyo; Representative Director: Keita Yoshida; “matsuri technologies”). Under this partnership, JFG is now being introduced across approximately 3,200 vacation-rental rooms managed and operated nationwide by matsuri technologies.
Through the collaboration, international visitors to Japan can easily book restaurants and culinary experiences across the country even before their stay begins, while lodging operators can offer high-value services even in unmanned operating models. CS-C will continue, via JFG, to drive steady customer traffic to local restaurants and share the appeal of Japanese food culture with audiences worldwide.
❚ Background and Purpose
matsuri technologies is Japan’s largest vacation-rental operator, leasing apartment units and operating them by combining vacation rentals with short-term rentals. The company manages roughly 3,200 rooms nationwide and is seeing growing demand from inbound travelers. Guests frequently express needs such as “We want to discover great local restaurants” and “We want to book and pay smoothly in our own language.”
JFG, an inbound-focused reservation service with multilingual support and advance payment, provides an environment where travelers can enjoy Japan’s food culture with confidence—overcoming language and cultural barriers. This partnership both improves visitor satisfaction and creates a new customer-acquisition route for local restaurants, while also enhancing the value proposition of lodging facilities.
▼JAPAN FOOD GUIDE
https://japan-food.guide
❚ Overview of the Partnership
For guests who book properties operated by matsuri technologies, JFG will be introduced through m2m Systems, the company’s software platform for vacation-rental and lodging operations. As a result, guests can search for and reserve restaurants and food experiences near their accommodation in multiple languages, smoothly and securely.
Lodging facilities can offer high-value services even without concierge functions, and restaurants can attract new customers with prepaid reservations that reduce cancellation risk. By aligning benefits for guests, lodging operators, and restaurants, the initiative is also expected to contribute to revitalizing local economies.
Building on this initiative, CS-C will actively expand partnerships with additional lodging operators and inbound-related businesses, connecting more international visitors with local restaurants and amplifying the appeal of Japanese food culture around the world.
❚ Company Profiles
■matsuri technologies Inc.
Representative: Representative Director — Keita Yoshida
Address: Kagurazaka Plaza Building, 3F, 4-8-1 Kagurazaka, Shinjuku-ku, Tokyo
Founded: August 2016
Business: Information & communications; software development; private-lodging operations; real-estate leasing
Website：https://matsuri.tech/
■CS-C Co., Ltd.
Representative: President & CEO — Takeshi Suginohara
Address: 4-13-23 Shibaura, Minato-ku, Tokyo
Founded: October 2011
Stock Market: Tokyo Stock Exchange Growth
Business: Local Business DX
・C-mo — SaaS all-in-one marketing tool
・C-mo Pro — Consulting × outsourcing services
・JAPAN FOOD GUIDE — Inbound dining & food-experience reservation service
Website：https://s-cs-c.com/
