Asakusa is a district where Japanese history and culture come to life. While famous for landmarks like Senso-ji Temple and Nakamise Street, it’s also a hotspot for food lovers. One of Asakusa’s charms is the plethora of restaurants where you can savor Wagyu beef at reasonable prices during lunchtime. In this article, we introduce three excellent spots offering value-for-money yet luxurious Wagyu lunches. Discover their unique features and combine a delightful Wagyu experience with your Asakusa sightseeing.
Asakusa isn’t just a well-known tourist destination; it’s also an area celebrated for its food. Lunch in Asakusa offers the perfect opportunity to enjoy Wagyu at more affordable prices than at dinnertime. Known for its tender texture, melt-in-your-mouth marbling, and rich flavor, Wagyu is a true icon of Japanese culinary culture. Enhancing your visit to Asakusa with a delicious and budget-friendly Wagyu lunch will surely elevate your travel experience.
Asakusa Yakiniku TANKI
(Source.1:https://tabelog.com/tokyo/A1311/A131102/13214549/)
Asakusa Yakiniku “TANKI” is a yakiniku (grilled meat) restaurant conveniently located just a 2-minute walk from Asakusa Station. Its spacious interior spans two floors, offering both table and tatami seating, suitable for various occasions including private events. Renowned among locals, TANKI frequently appears in the media and even draws celebrities.
The star attraction here is the 25-day aged beef tongue, meticulously prepared using a proprietary aging method. When grilled over charcoal, this tongue delivers a delightful combination of a smoky aroma and a juicy texture. For lunch, their hearty “Oniku-don” bowl, featuring tender beef and a special house-made sauce, is a must-try. It’s so popular that it often draws long lines of eager diners.
The modern and sophisticated interior is particularly popular among women, offering a laid-back and secluded atmosphere perfect for a leisurely lunch. The convenient location also makes it easy to stop by between sightseeing or shopping trips in Asakusa.
(Source.2:https://tabelog.com/tokyo/A1311/A131102/13214549/)
(Source.3:https://tabelog.com/tokyo/A1311/A131102/13214549/)
Tokyo Yakiniku Heijoen Asakusa Main Store
(Source.1:https://tabelog.com/tokyo/A1311/A131102/13008627/)
With a 50-year legacy, “Heijoen Asakusa Main Store” is a venerable yakiniku restaurant specializing in top-tier A5 Wagyu. The restaurant’s serene, modern Japanese interior makes it suitable not only for business meetings and special occasions like anniversaries but also for an elegant lunch.
Their lunch menu features the “Special Yakiniku Lunch”, a highly recommended set that includes premium cuts like kalbi, loin, and rare parts. Reasonable pricing allows diners to fully savor the incredible softness and flavor of A5 Wagyu. Knowledgeable staff explain the characteristics and best grilling techniques for each cut, making the meal enjoyable even for first-time Wagyu diners.
The restaurant also caters to large groups, accomodating up to 56 people, and offers private rooms with sunken-floor seating. Located just a 3-minute walk from Asakusa Station, it’s an ideal spot to enjoy a premium meal without straying far from the area’s attractions.
(Source.2:https://tabelog.com/tokyo/A1311/A131102/13008627/)
(Source.3:https://tabelog.com/tokyo/A1311/A131102/13008627/)
Asakusa GYUUNA Yadoki
(Source.1:https://tabelog.com/tokyo/A1311/A131102/13300083/)
Opened in 2024, “Asakusa GYUUNA Yadoki” is a new restaurant located a 5-minute walk from Asakusa Station. Known for its A5-grade Wagyu beef and Yamanashi-sourced unagi (eel), the restaurant has quickly gained a reputation for offering luxurious ingredients at reasonable prices.
For lunch, the restaurant serves dishes like Wagyu wappa-meshi (beef-topped rice in wooden boxes) and beef soup sets, which are among the most popular choices. The “Asakusa Thunder”, a mini wappa-meshi priced at just 700 yen, is a tourist favorite as a convenient and delicious option. Their commitment to quality is evident in the tender beef tongue and carefully selected seasonings used in every dish.
The interior features warm wood tones and a traditional Japanese aesthetic, making it a favorite of yukata or kimono-clad tourists who frequent the restaurant. A multilingual tablet ordering system also ensures a smooth and hassle-free experience for international visitors.
(Source.2:https://tabelog.com/tokyo/A1311/A131102/13300083/)
(Source.3:https://tabelog.com/tokyo/A1311/A131102/13300083/)
Conclusion
If you’re looking to enjoy an affordable Wagyu lunch in Asakusa, “TANKI”, “Heijoen Asakusa Main Store”, and “GYUUNA Yadoki” are top choices. Each restaurant offers a unique twist on Japan’s iconic Wagyu, ensuring a memorable dining experience without the hefty price tag. Combine your sightseeing in Asakusa with one of these exquisite meals and immerse yourself in the rich flavors of Japanese culinary culture. These meals won’t just satisfy your appetite — they’ll be a highlight of your journey.
